Start a Project
INDEPENDENT DIGITAL PRODUCT STUDIO

Ideas.Code.Impact.

We design and build digital products
that help businesses grow.

Start a ProjectExplore Our Work
WebsitesWeb AppsMobile Apps
SCROLL TO EXPLORE
BUILD / CREATE / GROW
SOUTH AFRICA
WHAT WE BUILD/ 01

Digital products.
Built around you.

Digital products built around your business.
From the first impression to the everyday interaction.

Explore our services
THE POSSIBILITIES, VISUALISED01 / 03
ORIGINAL INTERFACE CONCEPT
01

Websites

Modern, responsive and built for growth.

THE POSSIBILITIES, VISUALISED01 / 03
ORIGINAL INTERFACE CONCEPT
Explore websites
02

Web applications

Custom solutions designed around real business requirements.

THE POSSIBILITIES, VISUALISED02 / 03
ORIGINAL INTERFACE CONCEPT
Explore web applications
03

Mobile applications

Modern mobile experiences for iOS and Android.

THE POSSIBILITIES, VISUALISED03 / 03
ORIGINAL INTERFACE CONCEPT
Explore mobile applications
THE SOFTDEV MINDSET/ 02
THREE WORDS. ONE DIRECTION.

Your idea deserves
more than a template.

We start with your goals, your users and your business. Then we create the right solution to move you forward.

01

BUILD.

Turning ideas into reliable products.

02

CREATE.

Designing experiences around real people and businesses.

03

GROW.

Building systems that evolve with your business.

HOW WE WORK/ 04

Your idea.
Our process.

From the first conversation to what comes next.
We keep you part of the process.

0102030405
Get to know our process
01

Discovery & Consultation

We learn about the business, goals and vision so we can understand the problem before recommending a solution.

A shared understanding
02

Design & Planning

We define the experience, structure and visual direction before development begins.

A considered blueprint
03

Development

We turn the approved direction into a clean, scalable digital product.

An idea made real
04

Testing & Launch

We test across appropriate devices and scenarios before releasing the product.

Ready for the real world
05

Ongoing Support & Growth

We can continue supporting, maintaining and improving the product after launch.

Room to keep growing
THE SOFTDEV DIFFERENCE/ 05

Good people.
Thoughtful products.
Better possibilities.

Big ambition doesn’t need a big-company experience. Just the right approach, honest conversations and attention to the details.

Personalised solutions

Built around your goals, your users and the way your business works.

Modern design

Considered interfaces that feel as good as they function.

Scalable development

A thoughtful foundation, with room for your next chapter.

Direct communication

Clear conversations with the people building your product.

Reliable delivery

An agreed scope, a clear process and visibility along the way.

Ongoing support

A relationship that can continue long after launch.

AN INVESTMENT IN WHAT’S NEXT/ 06

Simple Pricing.
Real Value.

Every business has a different next step.
Let’s find the right one for yours.

BUILD YOUR PROJECT

Once-off development pricing. Your website, without a required monthly subscription.

A focused starting point

Starter Website

R1,999ONCE-OFF · ZAR
Discuss Your Project
THOUGHTFULLY SCOPED. BUILT FOR YOU.

Simple professional online presence.

One-page website
Responsive design
Contact or WhatsApp CTA
Basic SEO foundations
Deployment

A focused one-page website, scoped around your business.

The right solution starts with a conversation.

Payment terms

50% deposit to begin development. 50% balance before final production launch/handover.

Final pricing remains dependent on agreed scope.

KEEP IT RUNNING

Optional monthly hosting, maintenance and growth services. Choose support that fits your needs.

Hosting OnlyR199/month

Hosting/deployment management, SSL and basic uptime oversight.

  • Hosting/deployment management
  • SSL
  • Basic uptime oversight
Website CareRECOMMENDEDR599/month

Practical ongoing care for your website.

  • Hosting
  • SSL
  • Monitoring
  • Maintenance
  • Form checks
  • Minor content changes
  • General support
Business GrowthR999/month

Website Care plus ongoing content and performance improvements.

  • Everything in Website Care
  • Regular content updates
  • Analytics review
  • Basic SEO monitoring/improvements
  • Ongoing website improvements
Managed DigitalFrom R1,499/month

More active ongoing website management and improvements.

  • An agreed monthly management and improvement scope
Custom Software SupportR1,500–R3,000+/month

Backend/database/integration/production support.

  • Backend support
  • Database support
  • Integration support
  • Production support

Final pricing depends on agreed scope. Monthly services are optional and are not required to own your website. Support and changes are limited to the agreed monthly scope; additional work is quoted separately.

THE NEXT GREAT THING STARTS HERE

Let’s build
something great.

Have an idea? Tell us what you’re trying to build and we’ll help you determine the right approach.

Start a Project